I am always talking to people about all kinds of Internet related stuff because of my work :-) hmmm of course and when I start talking about SEM, SEO, ROI, eROI, KPI, ASP, PHP, JSP, CPL, PPC, CMS, WCMS, CPA and ……. Their eye’s role backwards and they turn red or blue. So for those looking for information on such phrase abbreviat’s Google them or go to Wikipedia – Here is one such page: http://en.wikipedia.org/wiki/Cost_Per_Impression.
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Kristjan Mar Hauksson is the founder and director of search and online communications at Nordic eMarketing. The company specializes in multilingual online communications, organic search engine optimization, and marketing through several verticals such as tourism, finance, government, and pharmaceuticals. It helps companies gain international visibility online and to use the Internet as a communication channel; it also provides consultation in web content management systems and analytics solutions. Hauksson is on the board of directors of SEMPO, on the Advisory board for Bing Advertising and founded the Iceland SEO/SEM forum. He has been involved in developing Internet solutions since 1996, and involved in search engine optimization and marketing since 1997. He is a publish author on the topic of Internet Marketing and among other co-authored the acclaimed Global Search Engine Marketing.http://www.nordicemarketing.com