Is Wikipedia killing Google?

I ran a cross a great post under the name “Wikipedia dominates organic results at Google” and feel that it’s poster Bob Garcia hits the nail on the head with it. There is a great list of words and phrases that Wikipedia is found as number one in Google’s SERP’s. And my question is exacly the same as Bob´s: How long will Google show Wikipedia the love they don’t seam to show anybody else? Good stuff Bob.

On this topic, I have also seen a huge rise in Wikipedia referrals and Wiki often passes the likes of MSN, Yahoo and ASK as a referrer of traffic. I have done some informal conversion studies with web analytics and they also indicated ”a not so bad conversion rate”, no less than from the search engines. So there might be a twist to this all?

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  1. Wikipedia’s intentions are quite clear in its mission statement: “We will generate a new kind of search engine, which relies on human intelligence to do what algorithms cannot. Just as Wikipedia revolutionized how we think about knowledge and the encyclopedia, we have a chance now to revolutionize how we think about search.” Jimbo Wales, Wikipedia’s founder, then goes on in true olde internet spirit saying: “Help me out, spread the word.

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