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You go Andy…

Andy Atkins Kruger feels that Microsoft should drop the Yahoo deal “there’s no global benefit!”. But what does it mean? This post at Multilingual Search on the global effect of the Yahoo/Microsoft deal is one of the longest blog-posts I have seen, but however gives an in-depth answer into the real impact of all of this. The final verdict is “Drop Yahoo deal Microsoft, there’s no global benefit!”.

But why is that? Andy thinks it’s short and sweet “it seems like a deal driven by US egos”.

Great post Andy!

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European Search Personality of the year 2014, Kristján Már Hauksson, is the Co-Founder and COO of SMFB Engine, based in Oslo, Norway. This newfound digital activation/marketing agency works closely with the award winning creative agency, SMFB, in making sure that each idea has the digital presence to make it fly. Kristján is a publish author on the topic Internet Marketing and Search Engine Marketing.