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A SEO Howler, Comon Virgin Atlantic it’s 2008!

I never thought I would say it but come on Virgin Atlantic its 2008! This is one of the worst search engine optimising howlers I have seen on a company that has it all, It’s hip, coolĀ and dynamic. The 404 shows a 200 in the header, with some 40 – 50 destinations only 195 pages are indexed at Google and some of them are’nt there, like this URL www.virginatlantic.com/lovinlondon/. The usage of Meta data and the title are little to none, “meta name=”description” content=”” . Look at this also: http://www.google.co.uk/search?hl=en&rlz=1T4SKPB_enIS255IS255&q=site%3Awww.virginatlantic.com&meta=

It’s not that I do not like Virgin, it’s just that I am so surpriced to see a modern company in a very competitive environment not using the Internet to it’s fullest.

And to add to this I can’t see that they are using any web analytics, what???

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Kristjan Mar Hauksson is the founder and director of search and online communications at Nordic eMarketing. The company specializes in multilingual online communications, organic search engine optimization, and marketing through several verticals such as tourism, finance, government, and pharmaceuticals. It helps companies gain international visibility online and to use the Internet as a communication channel; it also provides consultation in web content management systems and analytics solutions. Hauksson is on the board of directors of SEMPO, on the Advisory board for Bing Advertising and founded the Iceland SEO/SEM forum. He has been involved in developing Internet solutions since 1996, and involved in search engine optimization and marketing since 1997. He is a publish author on the topic of Internet Marketing and among other co-authored the acclaimed Global Search Engine Marketing.
http://www.nordicemarketing.com

One thought on “A SEO Howler, Comon Virgin Atlantic it’s 2008!

  1. I have had some response to my post, not that Virgin comes on and tells me why this is, nobe I can see using my WebAnlytics solution that I have had 5 visits from Virgin and I am not talking about Virgin the ISP. I have through the years worked for 7 airlines of those 5 are commercial and two are on the top 10 list of the largest airlines in the world, they are big. But big does not meen better in marketing and bigger does not mean that they have little to no problems. Virgin my number is +354 860 9500, the email kmh at nem.is and our url http://www.nordicemarketing.com/.

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