Speaking at the London SMX

One of my favourite conference, the SMX London, will be held on the 18th and the 19th of May. I have been offered to speak on the Brand & Reputation Management Strategies session with Mel Carson, adCenter Community Manager – Europe, Microsoft and Mikkel deMib Svendsen, Creative Director, deMib.com. Both great guy’s. The conference is

Session description: “With the proliferation of blogs, social media and other “consumer generated content” sites it’s getting more challenging for organizations to manage perceptions about their products and services. How can you respond to negative opinions, much less find them? How can you correct misleading information on sites you don’t control-including search result pages? Learn how to “take back the web” in this session.”

You can find a great summary of last years conference at the DataDial Blog and a Video Round-up at You Tube. Not sure that the Video does the conference full justice but at least some climbs into what is going on.

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