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Ad Hijacking through the Internet

Just did a guest post at Search Cowboy’s, titled “Ad hijacking:integrate off- & online advertising” a topic very close to me. You can read the post at the Search Cowboy’s web what I wanted to say here and to underline the problems facing marketer not remembering the Internet crystallizes in the Patrick Dempsey advertisement for L’oreal. As Bos send me the email that the post was I out I was located at a SuperDrug store in London trying to find “oinments” for my face I saw this stand at the store.

Patrick-Dempsey-Avon-Loreal

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European Search Personality of the year 2014, Kristján Már Hauksson, is the Co-Founder and COO of SMFB Engine, based in Oslo, Norway. This newfound digital activation/marketing agency works closely with the award winning creative agency, SMFB, in making sure that each idea has the digital presence to make it fly. Kristján is a publish author on the topic Internet Marketing and Search Engine Marketing.
http://www.smfbengine.com

2 thoughts on “Ad Hijacking through the Internet

  1. Great post at Search Cowboy’s I have always wodered about this. it’s strange how often companies forget the Internet. But I think it’s changing.

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