Monthly Archives: October 2009

How to get your website above the regular results on Google – without paying for it

Since last summer, Google has changed its algorithm so that search results now automatically include relevant local results. For many businesses this is an important feature that can increase the amount of visitors to their web site and also the overall awareness of their website without paying for it.

If your services or products are listed on Google Map, your businesses offers, that are relevant to a special area of searched keyword, will be listed on page one above the first regular result. People will also see the exact address of you businesses and users’ reviews about your products and services. Read more »

Reykjavik Internet Marketing Conference 2010

Things are starting to brew and speakers from companies like Ericsson, Microsoft, Beyond Ink and more. Last year there was a sell out with nearly 200 guests and speakers from all ove r the world. To get more information pls. go to the Reykjavik Internet Marketing conference site and www.nordicemarketing.com.

Let us also know if you want to speak at the RIMC by sending us an email to rimc [at] rimc.is.

SMX advanced comes to London in 2010

Chris Sherman and his team are coming to London with SMX advanced, so far he and Danny Sullivan have had it in Seattle, the home of SEOmoz but are now exporting it to Europe and London is the preferred choice. Dates for London have been set for 17-18 May for London and early June in Seattle.

Read more at:
http://www.enewswire.co.uk/2009/10/13/smx-advanced-scheduled-london-seattle-2010/

Back from SMX Stockholm and SMX New York

Both search engine marketing programs were in my opinion great events giving insight into the world of Internet Marketing, in New York I moderated two sessions, one on in-house SEO and another on Amazing PPC Tactics. Both really good sessions. At the SMX NY I also talked at a really interesting session called “Iran & Michael Jackson: What Marketers Can Learn From How Consumers Search For Current Events” were I took the United Airlines emergency landing case study, reaction of journalists and other stakeholders and how we maped the news about this happening throughout the internet. Read more »

Lufthansa here I come, Lufthansa To Offer Web Access Via Wi-Fi

Multilingual just posted this post “Lufthansa To Offer Web Access Via Wifi”. Now I can fly for hours and work. I wonder how much it will cost?

Winning Formulas To Maximise The Potential Of Twitter

Sitting here at the SMX Stockholm and just got this email:

“With an increasing number of people turning to Twitter, are you maximising the endless possibilities that it has to offer your brand? Do you know how to practically use Twitter to your advantage? Capitalise on the hype behind Twitter and gain a ‘how to’ guide on making the most out of this platform to successfully reach your target audience, whilst unlocking the cash value of tweeting.”

Yes, sir – This is what I get into my inbox. They are offering me to go to this conference, should I?

What happened to Internet Marketing Ninjas?

I am here at SMX Stockholm, went to the internetmarketingninjas.com site and fot this: “We are no longer offering the Internet Marketing Ninjas program“. The Ninjas are used by many for Link-building research but they are now closed. I tried to look into it but I could not find out why, so if you know pls. post.

Other tools that are still open for those that used to have Marketing Ninjas as their tool, are SEOmoz, Yahoo! Site Explorer and MAjestic SEO to mention some.

5 simple steps to optimize your website for Bing, the new Microsoft search engine

bing-search-engine-optimizationAfter all the rumours, Microsoft and Yahoo finally agreed to merge their search services to compete with the grand search engine, Google.

Microsoft’s new search engine – Bing will power the Yahoo search engine, while Yahoo Search Marketing will be powered by Microsoft AdCenter. Yahoo rankings are going to change once it is replaced by Bing, so if Microsoft’s search offerings have not been of any concern to you before, now is the time to become familiar with it’s rules and ways to optimize your website for Bing.  Read more »

Is it possible to be guaranteed a top 10 ranking on Google or any other search engine?

Unfortunately, Search Engine Optimization (SEO) firms cannot directly control how search engines rank pages. Therefore, many people will tell you that there is no certainty of achieving a top 10 ranking on Google or any other local search engine.

 However, a guarantee of up to 98 percent can be achieved if the following key stages are met and well performed. Read more »

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