Monthly Archives: December 2009

Happy Holidays from Google – Something a little different.

Google is giving 20.000.000 USD to charities, as the year 2010 will be very hard on charities Google is giving some 20 million USD to various charities. On the list they are sending out (Current list of intended recipients) there are some 30+ charities such as

  • Feeding America
  • Boys and Girls Clubs
  • Smile Train
  • CARE, Mothers Matter
  • World Wildlife Fund, Natural Capital Project
  • Mobile Creches
  • Prajwala
  • HEAL Africa
  • African Institute for Mathematical Sciences
  • Happy holidays!

    Comparing Google Analytics and Yahoo Web Anlytics

    Been looking at a way to compare Google Analytics and Yahoo Web Analytics and was pointed towards a post at Insightr. Little bit like them my company helps clients using various analytics tools and like them we are constantly being asked about the difference between them.

    Nordic eMarketing has been working with Google Analytics for a long time as well as being a pioneer member of the Yahoo Web Analytics Consultant Network (YWACN), we were a part of the first patch selected. Our Analytics clients use a mixture of Google Analytics, Omniture Site Catalyst, WebTrends, Teljari (Local player) and Yahoo Web Analytics, with the majority of new businesses adopting either GA or YWA.

    Here is a great article on this matter, Should you go Google or Yahoo?

    The book is out – Marketing online

    4150413856_d5ae4ee1a9The book has been written by two authors; Gudmundur Arnar and yours truly Kristjan Mar Hauksson. Gudmundsson is an Economist from Acadia University in Canada, he graduated with an MBA from the University of Iceland. He has written numerous articles about business and marketing in magazines and papers in Iceland and is now the manager at Imarks, the union for marketers in Iceland. Now, Gudmundsson works in the marketing division of Icelandair.

    I am the founder and main owner of Internet Marketing company, Nordic eMarketing.

    The title of the book is Markaðssetning á Netinu,  which when translated into English means Internet Marketing. The book focuses on Iceland and the Icelandic market. For more information visit www.online.is

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