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Google‘s growing prominence on real-time search within search results

In August 2009 Google famously changed their algorithm and how they value current events, but different from the 2003 Florida update this change to how they value content  and display search results seamed to roll out rather peacefully and in some cases unnoticed. I have been monitoring how this has changed the search engine and…

The question of a white hat or a black hat

Just came from a session at the SES called Black hat/White hat “Unconferenced” hosted by Matt McGowan, Publisher & head of U.S. Incisive Media and Mike Grehan, Global VP Content, SES/Search Engine Watch and ClickZ (believe they are merging). Everyone that came to this session was offered a white hat or a black hat to…

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