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RIMC split track kicks in

The great thing about RIMC 2011 is that there are two tracks running simultaneously. Following the first session, there are now two choices for guests. In hall 2 we have “Is social media all you need” and in hall 4 the subject will be in-house SEO

Is Social All You Need?
This session takes on the wonders of social media and asks the question, “Is Social Media All You Need?”. With the growing influence of Facebook, Twitter and other social media networks, marketers can choose between more and more channels to market through.
Speakers:
Liana “Li” Evans, LiBeck
Gudmundur A. Gudmundsson, Icelandair
Part of the Q&A pannel Rick Kelley, Facebook
Moderator:
Sante Achille, Evangelist

Inhouse SEO
What are the pros and cons of having your SEO done inhouse? Veteran inhouse SEO experts from SAP, Wall Street Journal and Hotels.com will be revealing the best practice tips, tools and techniques.
Speakers:
Alex Bennert, Wall Street Journal
Oscar Carreras, Hotels.com
Crispin Sheridan, SAP
Moderator:
Anne Kennendy, Beyond Ink

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Kristjan Mar Hauksson is the founder and director of search and online communications at Nordic eMarketing. The company specializes in multilingual online communications, organic search engine optimization, and marketing through several verticals such as tourism, finance, government, and pharmaceuticals. It helps companies gain international visibility online and to use the Internet as a communication channel; it also provides consultation in web content management systems and analytics solutions. Hauksson is on the board of directors of SEMPO, on the Advisory board for Bing Advertising and founded the Iceland SEO/SEM forum. He has been involved in developing Internet solutions since 1996, and involved in search engine optimization and marketing since 1997. He is a publish author on the topic of Internet Marketing and among other co-authored the acclaimed Global Search Engine Marketing.
http://www.nordicemarketing.com
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