Stacked with conference coming up this winter. In September alone I will be speaking at three conference and have been advising on the fourth one. The conference I will be speaking at next is the SMX in New York. The session I am participating in is on the “Analytics & Conversion Track” and is called “Video Search Success Stories”.
YouTube is the leading online video destination, which makes it in turn the leading video search engine (and by some measures, the second or third search engine overall). So it’s a given you’ll want to have search optimized videos on YouTube – but don’t stop there.
There are many other opportunities for marketers seeking to touch customers via online video. This session offers case studies, tips and tactics for gaining the most leverage from your online video assets.
Moderating is the great Chris Sherman and with me is what looks like a good group of people Arnie Kuenn the President of Vertical Measures, Jeff Martin Director of Search Marketing at TouchStorm and Manny Rivas, the Online Marketing Account Manager at aimClear.
Expect a good session