Monthly Archives: May 2013

Video: Reykjavik Internet Marketing Conference 2013

Video summarizing the 10th annual Reykjavik Internet Marketing Conference 2013.

Some nice links:

http://www.huffingtonpost.com/craig-kanalley/reykjavik-internet-marketing-conference-2013_b_2956855.html

http://yarddigital.com/reykjavik-internet-marketing-conference/

http://www.forbes.com/sites/sap/2013/03/18/content-marketing-what-happens-in-iceland-doesnt-stay-in-iceland/

http://searchenginewatch.com/article/2256622/Winning-the-Search-Social-Game-of-Thrones-QA-With-Bings-Duane-Forrester

http://econsultancy.com/is/blog/62398-northern-lights-on-search-and-social-bing-google-twitter-and-dell-at-rimc13

http://www.holisticsearch.co.uk/2013/03/21/reykjavik-internet-marketing-conference-day-1/

http://www.holisticsearch.co.uk/2013/03/22/reykjavik-internet-marketing-conference-rimc13-day-2/

http://fusionstealth.com/2013/04/reykjavik-internet-marketing-conference-2011/

http://www.stateofsearch.com/event/reykjavik-internet-marketing-conference-2013/

Even more:

The State of Search & Social – #RIMC13

RIMC 2013: Tools of the Trade #RIMC13

The PC is Dead. Long Live Mobile… & the Tablet! #RIMC13

RIMC 2013: Site Architecture the Right Way – Shari Thurow #RIMC13

RIMC 2013: Duane Forrester – First Keynote #RIMC13

Infographics: Multilingual Development Process

I am often asked what is the right process for creating and distributing Infographs in an Multilingual Environment, the following process has in most cases worked liked wonders for us at Nordic eMarketing (NeM).

Infographie Processus de développement multilingue Infographics Multilingual Development Process Infografiken Multilingualer Entwicklung prozess

 

 

 

 

 

Brainstorming
After being briefed by the client, the NeM project team sits down and reviews the assignment. We might start with a set of ideas given to us by the client as the main guideline; however, we evaluate numerous possibilities in order to give the project that unique spark. Read more »

SEMPO Post: Opportunities in Global Search Engine Marketing

SEMPO just posted on their blog an article about the opportunities in Global Search Engine Marketing and the common mistakes done by International Marketeers around the world. Though 63% of the searches done on Google are in English 70% of the queries generated on search engines across the world are not in English. Underlining the fact that Google is not the only search engine and the opportunity in Global is in understanding the the fact that “Translation is not a matter of words only: it is a matter of making intelligible a whole culture.” (Anthony Burgess) However when we look at most companies search engine marketing practices in global terms, they seem to have missed the obvious.

You can read the full Opportunities in Global Search Engine Marketing here

Global Search Engine Marketing Book

Switch to our mobile site