You are here
Home > 2013 > June

Adwords: The Holy Trinity of Search Advertising

Last week, State of Search posted the article “8 Ways to Increase Your AdWords CTR”. CTR or Click-Through-Rate (%CTR) is a way of measuring the success of your online campaigns and is one of the key factors advertisers need to monitor; it plays a key role in quality score calculations and is, in general, a…

Google Indicates Projecting Powers for Box Office and Enumerating Movie Magic

Of late, moviegoers have become more active in discovering and exploring their film options depicting a longer, more planned movie research timeline. On an average, moviegoers consult about 13 sources before they make a decision which movie they must see. Even though, the number of titles released declined by 9% in 2012 vs. 2011, movie…

Top