Tag Archives: RIMC - Page 2

Site Usability and Accessibility, moderated by Anne Kennedy

Posted by on March 20, 2009 No comments

Site Usability and Accessibility is next, moderated by Anne Kennedy from Beyond Ink. And Shari Thurow is the speaker from Omni Marketing.

She begins by asking where we would be without the search engines. The answer is we would be a bit screwed, frankly.

What is website usability? It’s not quite what people think it is. It’s not about personal opinion, not even your SEO people’s opinion. It’s only about your users.

Find out why people do what they do on your site and how. Can they achieve their desired goals, how easily and how quickly? How easily can people who’ve never been there before use the site? Read more »

Challenges Facing Traditional Media

Posted by on March 20, 2009 No comments

After a well-deserved lunch break – and running comfortably late (as all good events inevitably do), we come back to a session called Challenges Facing Traditional Media. The session is chaired by NovaRising’s Rob Walk. And the speaker is Ben Chapman from the BBC.

This session is a case study on BBC Radio 1, the corporation’s cutting edge, youth orientated radio station.

First thing to note is just how visual Radio 1 is, considering it’s a radio station! They are the biggest new music station in Europe, paid for by the licence fee, no advertising, 50% youth market share. Great! But it’s a false illusion and the market changes quickly.

The audience cone has scenesters at the thin end. The music obsessives basically, with specialist programming late at night. Read more »

RIMCers are back from Lunch

Posted by on March 20, 2009 No comments

Conference guests are back from lunch and RIMC jas started again and is looking good.

RIMC is on as is looking Good

Posted by on March 20, 2009 No comments

Reykjavik Internet Marketing Conference 2009 is on and is looking good, Rand Fishkin has started and is speaking about the challanges facing Internet Marketers. His slides will be available for Optimize Your Web Readers, just send us an email to info at optimizeyourweb.com and we will send them to you after the conference. This is valid to the 31st of March 2009 and we will send them out by the 3rd of April.

Reykjavik Internet Marketing Conference – SOLD OUT!

Posted by on March 19, 2009 No comments

we are sold out, it’s as simple as that. The last ticket was sold yesterday and it looks like a great conference. Both with the people attending and also the speaker line-up.

Con grats Team Nordic eMarkting