Archive for category Google

77% of all Internet users read blogs

According to the blog search engine Technorati, around 77% of active Internet users read blogs; ComScore claims this figure to be around 346 million people. However, if Internet World Stats makes any sense this figure should be close to 1.3 billion and the percentage of active users should be closer to 20% rather than 77% if ComScore is correct.

Either way it’s a big number! The bottom line is that everything is being talked about and companies deciding not to take part in the talk need to at least listen and react.

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Twitter to start an advertising program this spring

Twitter social chart-tweets-per-day3_x460networking and blogging messages are known as tweets messages.  These tweets posts are text based statements consisting of up to 140 characters, displaying related searches on Twitter.

Twitter users are twitting on news, education, political campaigns and simple daily things one wants to share with others. Twitter usage is on the rise with around 74.000.000 users in January 2010 worldwide; a sharp 8% rise from December 2009.

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Nielsen Company announce top U.S Search Providers

The American marketing and advertising research company, Nielsen, provides an up-to-date understanding of consumers and markets worldwide with the Top U.S. Search Providers report for January 2010.

The total number of web searches conducted during January 2010 was 10,272,099. Nielsen Online estimated a total of 8.1 billion web searches in comparison to November last year, which also indicated a 9.6% increase in overall web searches during the same month in 2008. Read the rest of this entry »

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NetApplications says Google Chrome now as around 4.4% marketshare

Last December NetApplications reported that Google Chrome had around 4.4% marketshare, according to the data I can see throug the web analytics on my sites this sounds about right, for International sites it is around that figure but for my home country it’s little less, or around 4%

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Is the speed of your web page an important ranking factor for Google?

Fast-Loading-WebsiteA few weeks ago, Google announced its new focus on fast loading pages as part of quality involved in the searching experience. This means that Google´s ranking algorithm may take into consideration the speed of a web page.

Since Google’s ranking algorithm isn’t 100% clear, the points below are rather a theory that may improve your website ranking in Google.  Experiment if you can and share your results, here are some easy to make changes: Read the rest of this entry »

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Should one get into Google’s real-time results?

google-real-time-search

On 7th December of 2009, Google launched real-time search results into search pages but what do these real-time results look like? Google search page results update currently discussed topics from social network sites such as Facebook, Twitter, MySpace, FriendFeed, Jaiku and Identi.ca just as they are happening.

How Google chooses the real-time results or finds out which posted messages are true is yet unknown. However, there are some things one can do. Google analyzes the content from blog posts, tweets etc. to verify the value and the quality of the posted message to place the real-time results and avoid anything that looks like spam. Later on the collected text will be used to update page rankings for every contributing user. Read the rest of this entry »

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Happy Holidays from Google – Something a little different.

Google is giving 20.000.000 USD to charities, as the year 2010 will be very hard on charities Google is giving some 20 million USD to various charities. On the list they are sending out (Current list of intended recipients) there are some 30+ charities such as

  • Feeding America
  • Boys and Girls Clubs
  • Smile Train
  • CARE, Mothers Matter
  • World Wildlife Fund, Natural Capital Project
  • Mobile Creches
  • Prajwala
  • HEAL Africa
  • African Institute for Mathematical Sciences
  • Happy holidays!

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    Comparing Google Analytics and Yahoo Web Anlytics

    Been looking at a way to compare Google Analytics and Yahoo Web Analytics and was pointed towards a post at Insightr. Little bit like them my company helps clients using various analytics tools and like them we are constantly being asked about the difference between them.

    Nordic eMarketing has been working with Google Analytics for a long time as well as being a pioneer member of the Yahoo Web Analytics Consultant Network (YWACN), we were a part of the first patch selected. Our Analytics clients use a mixture of Google Analytics, Omniture Site Catalyst, WebTrends, Teljari (Local player) and Yahoo Web Analytics, with the majority of new businesses adopting either GA or YWA.

    Here is a great article on this matter, Should you go Google or Yahoo?

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    Paid links and their real effect on your Google rankings

    A website’s ranking is based on the analysis of those websites that link back. This link-based analysis is a very good way to measure a website’s value and can help greatly improve the quality of web search. To get a good ranking on Google the quality of links is the most important aspect followed by the quantity.

    There are numerous websites one can buy links from to get them to link to your website. Some webmasters and SEO use this method of buying and or selling links regardless of their quality in order to increase popularity on the Internet. However, search engines do not support paid links. Google even has an official form for webmasters to report paid links. Read the rest of this entry »

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    How to get your website above the regular results on Google – without paying for it

    Since last summer, Google has changed its algorithm so that search results now automatically include relevant local results. For many businesses this is an important feature that can increase the amount of visitors to their web site and also the overall awareness of their website without paying for it.

    If your services or products are listed on Google Map, your businesses offers, that are relevant to a special area of searched keyword, will be listed on page one above the first regular result. People will also see the exact address of you businesses and users’ reviews about your products and services. Read the rest of this entry »

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