Archive for the ‘online crisis management’ Category
Wednesday, October 15th, 2008
Next week I am speaking at an event on reputation management, the date is October 21st and the events location is the Dorchester Hotel, London. The event is held and managed by Augure - Corporate Communications Solution, you do not have to pay anything to enter, but there is limited seat ...
Posted in Conferences and Expos, ePR, online crisis management | No Comments »
Saturday, August 9th, 2008
I was reading a magazine the other day and I found and article in it that I found quite remarkable. So this is the scenario when Virgin MegaStore became Zavvi in the UK, they opened a website as can be expected under their brand name zavvi.co.uk and it was business ...
Posted in Web Optimization, online crisis management | No Comments »
Wednesday, June 25th, 2008
Is there anything you can do to survive online crises with your brand?
The short answer is; yes use the Internet!
The longer answer is having a plan and understanding that all brands even the biggest are vulnerable, brands like Dell and Wal-Mart know that well.
The first thing you need to do ...
Posted in Internet Marketing, Social Search, Social media, ePR, online crisis management | 6 Comments »