Archive for category Social Search
77% of all Internet users read blogs
Posted by Optimize Your Web in Google, Internet Marketing, Social Search, Social media on March 5th, 2010
According to the blog search engine Technorati, around 77% of active Internet users read blogs; ComScore claims this figure to be around 346 million people. However, if Internet World Stats makes any sense this figure should be close to 1.3 billion and the percentage of active users should be closer to 20% rather than 77% if ComScore is correct.
Either way it’s a big number! The bottom line is that everything is being talked about and companies deciding not to take part in the talk need to at least listen and react.
Twitter to start an advertising program this spring
Posted by Optimize Your Web in Affiliate Marketing, Google, Internet Marketing, Pay Per Click, Social Search, Social media on March 5th, 2010
Twitter social 
networking and blogging messages are known as tweets messages. These tweets posts are text based statements consisting of up to 140 characters, displaying related searches on Twitter.
Twitter users are twitting on news, education, political campaigns and simple daily things one wants to share with others. Twitter usage is on the rise with around 74.000.000 users in January 2010 worldwide; a sharp 8% rise from December 2009.
Nielsen Company announce top U.S Search Providers
Posted by Optimize Your Web in Google, Internet Marketing, Social Search, Yahoo on February 23rd, 2010
The American marketing and advertising research company, Nielsen, provides an up-to-date understanding of consumers and markets worldwide with the Top U.S. Search Providers report for January 2010.
The total number of web searches conducted during January 2010 was 10,272,099. Nielsen Online estimated a total of 8.1 billion web searches in comparison to November last year, which also indicated a 9.6% increase in overall web searches during the same month in 2008. Read the rest of this entry »
Yahoo! and Microsoft announce their Search Alliance
Posted by Optimize Your Web in Internet Marketing, Microsoft, Social Search, Social media, Yahoo on February 22nd, 2010
As Microsoft and Yahoo! have now received regulatory clearance to form the Yahoo! and Microsoft Search Alliance in the USA and the European Union they can now offer more reach to potential customers offering a search ad inventory from both the Yahoo! and Microsoft networks.
The combined audience of Yahoo and Microsoft is over 150 million searchers in the U.S and some 577 million searchers worldwide so there is much to be gained through this joined venture.
Is the speed of your web page an important ranking factor for Google?
Posted by Optimize Your Web in Google, Seach Engine Optimization, Social Search, Technology, Web Optimization on February 3rd, 2010
A few weeks ago, Google announced its new focus on fast loading pages as part of quality involved in the searching experience. This means that Google´s ranking algorithm may take into consideration the speed of a web page.
Since Google’s ranking algorithm isn’t 100% clear, the points below are rather a theory that may improve your website ranking in Google. Experiment if you can and share your results, here are some easy to make changes: Read the rest of this entry »
Should one get into Google’s real-time results?
Posted by Katya in Google, Internet Marketing, New Technology, Real Time Search, Seach Engine Optimization, Social Search, Social media, Web Optimization on January 8th, 2010
On 7th December of 2009, Google launched real-time search results into search pages but what do these real-time results look like? Google search page results update currently discussed topics from social network sites such as Facebook, Twitter, MySpace, FriendFeed, Jaiku and Identi.ca just as they are happening.
How Google chooses the real-time results or finds out which posted messages are true is yet unknown. However, there are some things one can do. Google analyzes the content from blog posts, tweets etc. to verify the value and the quality of the posted message to place the real-time results and avoid anything that looks like spam. Later on the collected text will be used to update page rankings for every contributing user. Read the rest of this entry »
Paid links and their real effect on your Google rankings
Posted by Optimize Your Web in Google, Internet Marketing, Link building, Seach Engine Optimization, Social Search, Social media, Web Analytics, Web CMS, Web Optimization on November 11th, 2009
A website’s ranking is based on the analysis of those websites that link back. This link-based analysis is a very good way to measure a website’s value and can help greatly improve the quality of web search. To get a good ranking on Google the quality of links is the most important aspect followed by the quantity.
There are numerous websites one can buy links from to get them to link to your website. Some webmasters and SEO use this method of buying and or selling links regardless of their quality in order to increase popularity on the Internet. However, search engines do not support paid links. Google even has an official form for webmasters to report paid links. Read the rest of this entry »
5 simple steps to optimize your website for Bing, the new Microsoft search engine
Posted by Optimize Your Web in Internet Marketing, Microsoft, Seach Engine Optimization, Social Search, Web Optimization, Yahoo, Yahoo Web Analytics on October 9th, 2009
After all the rumours, Microsoft and Yahoo finally agreed to merge their search services to compete with the grand search engine, Google.
Microsoft’s new search engine – Bing will power the Yahoo search engine, while Yahoo Search Marketing will be powered by Microsoft AdCenter. Yahoo rankings are going to change once it is replaced by Bing, so if Microsoft’s search offerings have not been of any concern to you before, now is the time to become familiar with it’s rules and ways to optimize your website for Bing. Read the rest of this entry »
Is Twitter slowing down?
Posted by Optimize Your Web in Social Search, Social media on June 12th, 2009
According to Compete.com May data Twitter’s growth shows signs of slowing down. This had to happen at some time and May seems to be the month were traffic to the Micro Blog site Twitter started to slow down, the traffic is up by 1% according to Compete.com. Visits to the site have been on a sharp rise over the past six to twelve months with majority of users orienting from the USA. Users are now 19.7 million unique visitors but growth in the USA may be flattening.
Search me, the newest of the new or is it?
Posted by Optimize Your Web in Seach Engine Optimization, Social Search on March 14th, 2009
So I was watching CNN and there was an interview with the founder of Search Me, Andy Adams. So what makes Search me better? You search and see the Blue list of links that was a system created back in the old age when everybody had a slow connection. But that is not anymore, you should just see the sites right away. So the if you search it shows you a screenshot of sites and that is all great but when I tested it it was slow in loading and it only shows one picture at a time and three or four others on the sides of the main result. But when I tried to search for Iceland, I found some good sites but there were missing pictures. It is still in BETA, so that is forgiven.
My feeling is that Search Me is on the right track but I am not convinced yet.