I believe that Omniture is really happy about Yahoo buying Indextools or as stated on their site “We at Omniture congratulate IndexTools and welcome Yahoo! back to the Web analytics business. Let’s be clear though: this move by Yahoo! was done to compete with Google. IndexTools does not compete “toe to toe” with Omniture.”
Yahoo it seams is not going to go the Google / MSN way with web analytics, but to provide a fully functional enterprise web analytics tool for clients around the world for free.
What happens to Omniture, Webtrends or any of the guy’s selling their tool when a tool like Indextools enters the market and for free.
Read this: Yahoo buys indextools 80% of the functionality of Omniture for free
Been doing research on Google and how it collects data and among other information we found was this blog, couple of good articles, http://mountainrunner.us/ict/ - read this blog post http://mountainrunner.us/2006/02/google.html
Google knows* what we search for and click over to, what we have on our desktop, what we click on, where we surf, what travels we book, whats news we read, what emails we send or read, what places we like to look at and now they could know our DNA. I really, really hope they do store my data in a secure environment, Google could potentially be a ticking privacy bomb.
“Google has the right to control the quality of the inputs, but at what point might Google become a public good? Or too big? Can it become too big? Might it become a new Common, in the traditional almost quaint notion? Charles Clover, writing in Internationale Politik, reminded me of Grotius’s Mare Liberum that established the ocean as a common and of John Selden’s refinement, Mare Clausum, establishing sovereignty over sea closest to its territory. ”
* Google products
Google Dekstop Search
Google News Alerts
Google WebMaster Tools
More tools here http://en.wikipedia.org/wiki/List_of_Google_products
Finally, to click out, I am referring a link to this cartoon http://google.blogspace.com/archives/000759 and if you want to search in peace try Scroogle – http://www.scroogle.org/
As you know we have written about Google and the mistranslations for the Google.is. Not only have they fixed that but also are getting much better at Icelandic than expected, very much so that we can see strong indications of Google starting to understand Icelandic and it’s grammar. We will be looking at this further, doing some tests and reporting back later with our findings. Kudos to the multilingual team at Google for showing our old Viking language the respect it deserves, we at Optimize Your Web forgive you the “Freysta gæfunar” and “leita á vefur” misspellings.
Found this post at WebPro News titled “Google Moon Gets Major Updates” and thought I would share it with the world and those on the moon with internet connection to earth.
According to Michael Weiss-Malik, a software engineer, on the Google LatLong Blog, “it brings higher-resolution map imagery, text search, and photos and stories from every Apollo landing”.
And the even “included street view-style panoramas of the moon’s surface, taken by the Apollo astronauts” how about that!? I like Google earth (and Moon) but for a good map of Iceland it’s Map24.
You can bet your life on it! Content will still be king and don’t you ever forget it! If your focus is on the technology you’re not seeing the forest for the trees. It’s all about information and if it is valid it works! Also remember that of the 1000.000.000.000.000s of websites out there, 99.9% are still static HTML sites and that’s not going to change any time soon. So all you web >1.0 snobs will still need to wait until real changes happen and when they do, it will still be about the information they are looking for… You had better supply it or someone else will, OR ALREADY HAS!
Found one of coolest webs I´ve seen in a long time, grocery price comparence web on steroids. I am not joking it’s really, really cool, but not only that it is useful and even better actually helps you save money and eat healthier. Imagine that!?
Here is a scenario, you’ve been using Colgate toothpaste since you started brushing, but now you feel that they are getting to expensive so what do you do you ask this online program to find you an alternative but you want to save minimum £5 a year and justify couple of more beers at the pub.
Not only does it do that it also finds the nearest supermarket selling the product and shows you a picture of it and if you like you can get it delivered to your dopr step.
A site worth checking out, to check out this grocery price comparence site go to www.myshoppingcart.co.uk and play around with it. If you are missing a zip code find one at Google Maps UK.
I have done these sessions couple of times at the SES, both in London and Sweden and beside doing the site clinic session it’s one of my favourite sitting at conferences and workshops like the SES and Ad-Tech. It´s unbelievable how fast thinks change and the number of tools being developed to help people maximising their search engine marketing efforts.
Check out the My SEO SEM Toolbox, Internet Marketing Tools at the Nordic eMarketing web site I wrote it to follow up my PPT doc on the same topic.