Archive for category Yahoo
Nielsen Company announce top U.S Search Providers
Posted by Optimize Your Web in Google, Internet Marketing, Social Search, Yahoo on February 23rd, 2010
The American marketing and advertising research company, Nielsen, provides an up-to-date understanding of consumers and markets worldwide with the Top U.S. Search Providers report for January 2010.
The total number of web searches conducted during January 2010 was 10,272,099. Nielsen Online estimated a total of 8.1 billion web searches in comparison to November last year, which also indicated a 9.6% increase in overall web searches during the same month in 2008. Read the rest of this entry »
Yahoo! and Microsoft announce their Search Alliance
Posted by Optimize Your Web in Internet Marketing, Microsoft, Social Search, Social media, Yahoo on February 22nd, 2010
As Microsoft and Yahoo! have now received regulatory clearance to form the Yahoo! and Microsoft Search Alliance in the USA and the European Union they can now offer more reach to potential customers offering a search ad inventory from both the Yahoo! and Microsoft networks.
The combined audience of Yahoo and Microsoft is over 150 million searchers in the U.S and some 577 million searchers worldwide so there is much to be gained through this joined venture.
5 simple steps to optimize your website for Bing, the new Microsoft search engine
Posted by Optimize Your Web in Internet Marketing, Microsoft, Seach Engine Optimization, Social Search, Web Optimization, Yahoo, Yahoo Web Analytics on October 9th, 2009
After all the rumours, Microsoft and Yahoo finally agreed to merge their search services to compete with the grand search engine, Google.
Microsoft’s new search engine – Bing will power the Yahoo search engine, while Yahoo Search Marketing will be powered by Microsoft AdCenter. Yahoo rankings are going to change once it is replaced by Bing, so if Microsoft’s search offerings have not been of any concern to you before, now is the time to become familiar with it’s rules and ways to optimize your website for Bing. Read the rest of this entry »
Do search engines trust your website?
Posted by Optimize Your Web in Google, MSN and LIVE, Web Optimization, Yahoo on September 30th, 2009
Five years ago, Yahoo engineers wrote about TrustRank, an algorithm used to fight spam in the search results. TrustRank works in such way that it semi-automatically separates trustworthy and good quality pages from spam.
Spam-pages get higher-than-deserved rankings in a search engine’s results and today any professional SEO optimizers, Google or any other search engine uses Trust Rank or similar techniques against spam. Read the rest of this entry »
Yahoo! Web Analytics Consultant Network, Nordic eMarketing eligibility for acceptance
Posted by Optimize Your Web in Web Analytics, Yahoo, Yahoo Web Analytics on July 22nd, 2009
Yahoo has announced that Nordic eMarketing is one of the companies eligibile for the Yahoo! Web Analytics Consultant Network or the YWACN, which is scheduled to launch by the end of this month.
Yahoo! Web Analytics, aka Indextools, has been upgraded to version 9.5 and is loaded with nice new features such as the user demographics and some 50 customizable actions. These are but few of the new features that we at Nordic eMarketing are learning how to use and work with in behalf of the projects we are managing.
Where do Yahoo! Web Analytics get its Demographic data?
Posted by Optimize Your Web in Yahoo, Yahoo Web Analytics on July 2nd, 2009
Well first of all Yahoo! has some 550.000.000 unique visitors every month and those visitors are giving their data away by signing and out of various services such as Flickr, del.icio.us, Kelkoo (a shopping search engine which operates in 10 European countries), Yahoo! Answers, Yahoo! Messenger, Yahoo! Mail serving over 260 million users, Yahoo! GeoCities, and Yahoo! Finance, Yahoo! Games, Yahoo! Gallery, Yahoo! Buzz and more. This data is a sample of information collected across the Yahoo Network.
A list of some of the Yahoo! owned sites and services:
http://answers.yahoo.com/question/index?qid=20081007214624AAfLXEF and
http://en.wikipedia.org/wiki/List_of_Yahoo!-owned_sites_and_services+Yahoo+owned+web+sites
Yahoo! Web Analytics on the fly
Posted by Optimize Your Web in Web Analytics, Yahoo on April 24th, 2009
Yahoo! Web Analytics are going through huge changes and I am really excited what is on the horizon over the next months. The data migration is taking place from the old Indextools data-centre to the new Yahoo! Data-centre.
There are also some new YWA features on the horizon and am really hopeful that we will be seeing some of the promising Rubix features, that is more data mining options and if Yahoo! has inherited some of the old Indextools mentality I am hopeful that we will see some nifty enhancements to functionality based on feature requests from users.
On my wish-list is that we will see some light behavioural targeting options. Now I just need to hold my breath for couple of weeks and see what the future has stored for Yahoo! Web Analytics and my clients. You might want to follow up at the Blog of Dennis Mortensen http://visualrevenue.com/blog/ .
Yahoo! annouces the lauch of the Yahoo! Web Analytics Consultant Network (YWACN)
Posted by Kristjan Mar in Web Analytics, Yahoo on March 31st, 2009
Yahoo! just announced the launch of the Yahoo! Web Analytics Consultant Network (YWACN) which will replace the good old IndexTools Partner Program. It’s great and exciting to that Yahoo! is moving and that Dennis and his team in the US and Hungary are still alive and kicking. I am looking forward seeing the latest updates on the system and actually also reading the book Dennis Mortensen wrote onWeb Analytics. Met Dennis at the SES NY at the Yahoo! stand and he was very excited about the book and knowing him the quality of it will be great.
International Search Summit in Oslo has started
Posted by Optimize Your Web in Conferences and Expos, Internet Marketing, Technology, Web 2.0, Yahoo, conferences on March 13th, 2009
Firstly check out the Reykjavik Intenret Marketing Conference Expo – Or RIMC next week, 20th of March.
“Russia is the fastest growing search market in Europe but it’s easiest to get you money out of Brazil” Says Andy Atkins Kruger in his presentation. The emerging markets are Brazil, Russia, India and China or BRIC as it’s called. Russia is quite target-able through cities as some are larger than the whole population of countries in Europe.
The conference just started and It looks good, John Brenne of Webcertain Oslo gave a good introduction of things to come and Andy took over and is now talking about the the diffirent language markets focusing on the above BRIC.
India is a market that not so many target, it seams a forgotten market. The growth of Internet usage is great, even though the country only holds only 10% of the Asian Market. Read the rest of this entry »
Yahoo Answers is taking a breather…
Posted by Optimize Your Web in Social Search, Social media, Yahoo on August 4th, 2008
Google gave up and is Yahoo also doing so? “Yahoo! Answers is taking a coffee break. We appreciate your patience while it recharges! We apologize for any inconvenience.” Or are they just taking a break?
Where do they go when they take their break?
If you go to the blog you can see that there is still some development going on; “We’ve been listening to your feedback and working hard this summer to keep improving Answers. One change you might have noticed is that we’ve incorporated tips on the Ask and Answer pages to help you get the most out of Answers.”
So now I just need to wait until they come from their break and while I am waiting I can always express my self using the Yahoo! Avatars.