Great creative is your most powerful opportunity. - Creative quality impact range +/- 80% - Media targeting impact range +/- 20% It is as simple as that.
Digital Intelligence Briefing is out - Loads of inter sting insights based on a global survey of 7000 marketing professionals and has data from 2015 to compare. The bottom line is that as 2016 dawns it is clear that the opportunities that marketers have have never been greater. Key findings include Marketers’