We are starting to look for speakers for our annual Reykjavik Internet Marketing Conference, held in March next year. The conference has atracted some great speakers like Chris Sherman, Anne Kennedy, Bill and Motoko Hunt, Andy Atkins Kruger, Dixon Jones, Shari Thurow, Adam Lasnik, Mel Carson, Rand Fiskin and Dennis Mortensen. See more information about the event at www.rimc.is and if you want to be in the pool of speakers let me know by sending an email to kmh [at] nordicemarketing – COM.
Tag Archives: Shari Thurow
Site Usability and Accessibility is next, moderated by Anne Kennedy from Beyond Ink. And Shari Thurow is the speaker from Omni Marketing.
She begins by asking where we would be without the search engines. The answer is we would be a bit screwed, frankly.
What is website usability? It’s not quite what people think it is. It’s not about personal opinion, not even your SEO people’s opinion. It’s only about your users.
Find out why people do what they do on your site and how. Can they achieve their desired goals, how easily and how quickly? How easily can people who’ve never been there before use the site?