SEMPO just posted on their blog an article about the opportunities in Global Search Engine Marketing and the common mistakes done by International Marketeers around the world. Though 63% of the searches done on Google are in English 70% of the queries generated on search engines across the world are not in English. Underlining the fact that Google is…
Tag: Yandex
Just came home from the International Search Summit
the Summit, presented by WebCertain was held in central London last Thursday. The ISS is search marketing event with a niche, focusing on multilingual and international search marketing. All of the sessions had a global approach looking at the issues affecting online marketers when they are managing campaigns in multiple languages and countries. The do’s and…