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Slide: Digital Leadership Development – The Transformation

Digital Leadership The Transformation

Finding new ways for leadership and creative cooperation.  Please think about the following: 1. What are the challenges for agencies and customers – competence-wise and as organizations? 2. Leaders from an analogue world – how do they cope in the digital world? 3. What will agencies look like, how will agencies and customers cooperate? 4. Can…

Digitalization of Marketing in Oslo 2015

Digitalization of Marketing in Oslo 2015
www.youtube.com/watch?v=l2N4atUyVWI&feature=youtu.be[/embed]

Digitalization of Marketing is taking place in Oslo on the 29th of October in Oslo. The conference host great speakers from Lloyds Bank, Google, Vendemore, Unruly, State of Digital, Fanbooster, Verve Search, Opera Software, SMFB Engine and more. More information on the event the Digitalization of Marketing home page (In Norwegian)

#RIMC 16 on its way – Digitalization of Marketing

RIMC 2016 is coming

Yet again attracting international speakers Reykjavik Internet Marketing Conference or RIMC (#RIMC16). This year we have great speakers lined up from Hotels.com, SMFB Engine, Lloyds Bank and more. As before, the 2106 conference is highly recommended for any business person, corporate or small enterprises, engaged with digital marketing, including social media, content marketing, branding on the web,…

Content connection method for content marketing

Optimize Your Weba as a word-cloud

The Content Connection Method is used to connect topics to brands/products from a consumer/company point of view. Both from the standpoint of emotional and rational relation. Developed at the SMFB Engine office in Oslo, this simple approached can be used to create content pillars and understand if the product/brand has emotional and/or rational content weaknesses.

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