The power of digital: I recently saw an article on Icenews titled “Hotel sustainability TripAdvisor rating being pushed by Norwegian ecotourism campaign” and it got me thinking about the power that TripAdvisor actually has on environmental issues. (Update TripAdvisor seems to have come back and answered Icenews). Anyway, here are
Internet Marketing
YouTube: The Viral Perspective
Speaker: Matthias Content creator YouTube Matthias creates content for Google funded super-channels, his own successful channel, and specializes in integrating branding into his products. He was one of the first content creators on the new DreamWorks owned AwesomenessTV YouTube super-channel. His content has received millions of views on the AwesomenessTV channel and is regularly
Roland: Developing Personas – B2C in a B2B World
Speaker: Russell Morgan O’Sullivan Digital Marketing Manager Roland UK Russell is Digital Marketing Manager for Roland UK and has over 13 years of experience within digital and online roles. As Content Strategist within one of the UK’s largest insurance comparison sites, he spearheaded both content delivery and SEO strategies within an aggressively focussed market
MoneySuperMarket.com: A Blueprint for SEO
Speakers: David Harling Head of Organic Performance MoneySuperMarket.com David has recently been appointed Head of Organic Performance for the MoneySuperMarket Group, one of the largest price comparison websites in the UK. With over 10 years of experience across marketing and media disciplines, David’s technical background has led to his tech-driven understanding towards the emergence
YouTube: Advertising Redefined
Speaker: Jan Grønbech Country Director Google Norway AS. Jan Grønbech joined Google almost nine years ago and has led their business in Norway from being an outsider to becoming the most important advertising channel in the Norwegian media landscape. From 1998 to 2002 he was managing director for DoubleClick Norway, which he also founded. 100