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Infographics: Multilingual Development Process

I am often asked what is the right process for creating and distributing Infographs in an Multilingual Environment, the following process has in most cases worked liked wonders for us at Nordic eMarketing (NeM).           Brainstorming After being briefed by the client, the NeM project team sits down and reviews the…

Speaking at SES “Search, PR and the Social Butterfly” London and NY

I will be speaking at SES London and New York on a session called Search, PR and the Social Butterfly with a good friend of mine Mel Carson, Microsoft Advertising Community Manager at Microsoft Advertising. “RT this. Take social media to the boardroom! Social media continues to spread its wings with the advent of Google…

Does Airbus have a public relations problem?

I have been speculating about whether Airbus has a public relations problem, after two major accidents involving airplanes from Airbus there is no reaction from the company on the Internet, so they seem to be taking the typical large organization “look but don’t touch” approach. It unbelievable how the Internet does not seem to play…

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