Despite trends in former recessions of decreased marketing, there are signs that many companies might keep their marketing efforts unchanged or even increased this time around. For the airline industry which is traditionally very recession sensitive, this might be particularly true. The flight industry magazine, Airline Business, in its latest issue
Web 2.0
Use the Internet, It’s 2009
Sometimes its good to be taken back a few steps and being reminded of the world that is inhabited by “normal” Internet users. Working professionally everyday with the Internet as a sales and marketing channel, easily makes you loose the perspective of those people. The people that are the end
Online Reputation Services and ePR
I am starting to see more and more companies out there specializing in online reputation management and ePR. We have been doing this since 2005 inspired by such good people as Greg Jarboe www.seo-pr.com. what we have seen more and more are consultants and programs that tell you that there
Gourmet Iceland makes it to Web User magazine
The site IcelandGourmetGuide.com made it to the „Best New Websites“ section of Web Users, did not get a full house but three out of four stars, not all bad. Little Web 2.0 options such as interaction with each restaurant, external rating options but beside that, three stars. For me the
The guy that got fired by CNN by blogging story
I was recently speaking at a conference in SMX and one of the topics I talked about was online reputation management, while me and my colleagues where talking afterwards one of the mentioned a story that I am writing about. A producer at CNN (ex producer now) had his own